September 2015 – NEWS

There’s been a lot happening lately in the .au domain name industry, with proposed policy changes causing heated debate, industry shifts and also internally new focus!

 

Australians likely to register directly under .au

You’ve probably heard the news – that it’s likely in the near future Australians will be able to register domain names directly under .au. (eg instead of domainname.com.au, they can use domainname.au). You can read more about the change here www.domainer.com.au/draft-recommendations-from-the-2015-names-policy-panel/

This is potentially a huge shift in the Australian namespace and there are strong opinions are forming both for and against.

Proponents of the change include the following arguments:

  1. It opens up millions of new opportunities for would-be registrants. As there are over 3m registrations in com.au and net.au, it’s becoming increasingly difficult for people to acquire a short, meaningful domain for their venture
  2. It’s been successful overseas (.uk and .nz have been released in recent years) as people take up the chance to use a shorter, arguably more memorable domain
  3. Should individuals be allowed to register these domains (as opposed to restricting to ABN holders as is currently the case), it means bloggers, micro-businesses etc have a viable Australian option other than the much-derided id.au
  4. It’s an Australian-focussed defence to the impact of the new gTLDs that have entered the market. Instead of businesses drifting over to .web, .xyz etc, this is an option for them to retain their Australian identity

Those in opposition make the following points:

  1. It adds a level of confusion for Australians looking for businesses online. Do they look for the com.au, the net.au or the .au
  2. Many businesses will feel forced into ‘defensive registrations’ to protect their brand. It will cost them money but the domain will never be actively used
  3. Domainers and those with a legitimate investment in domain names may see the value of their portfolios eroded due to the sudden increase in supply
  4. Some people feel there are plenty of viable options within com.au and net.au and that businesses just need to consider buying existing domains rather than only considering domains available for free registration. After all, if people only ever bought brand new houses, and 1/3rd of them were sitting empty, then no doubt there would be a sever housing shortage

If you are interested you can read more on the arguments for here http://tinyurl.com/p2tcl6z and to read some strong arguments against, visit the domaining forum DNtrade here http://tinyurl.com/pd6q7t7

Whatever your opinion you should have you say here – http://www.auda.org.au/policies/panels-and-committees/2015-names-policy-panel/ before 30th September.

 

Exciting Changes at Netfleet

We would like to introduce the new head of Netfleet – Jonathan Gleeson, welcome to the team. Jonathan has a history in the domains and webhosting industry in Australia having worked in various technology management capacities for both Netregistry and Melbourne IT.

This change in leadership will see a keen focus remain on the aftermarket space, However with new leadership comes new ideas and new life for Netfleet. We hope to add a new range of products and services over the next 12 months. Including things like an increased customer service capacity, new auction opportunities for client owned domains, a refresh of the website to enable new registration and domain portfolio management and lots more. We are sure many of you have already noticed the changes to our checkout process.


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